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Pay out for every see obtained its mainstream reputation generally from sporting occasions. For The very first time, it authorized fans to watch gatherings that were broadcast everywhere in the globe without really having to be there in particular person. The 1st key shell out for every perspective occasion happened on September 16, 1981 when Sugar Ray Leonard fought Thomas Hearns with the Welterweight Championship. A company in Nashville, Tennessee termed Viacom Cablevision was the very first a person to supply this function they usually marketed over fifty% in their buyers for the fight. This established rather a precedent for pay back for every look at functions Sooner or later. They actually received Sugar Ray Leonard to go to Nashville to advertise the battle which made the party this kind of massive achievement.
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